Integration · Forms & funnels

Attribute Perspective Leads to Your Ads

Connect Perspective to LeadMetrics and attribute every lead from your Perspective funnels exactly to its ad, campaign and channel.

Exact attributionThe LeadMetrics session id is passed along – every lead is matched to the right visit.
In every planThis integration is included in every plan. See pricing

Every lead with its source

Every new lead from Perspective shows up in your dashboard with its ad, campaign and channel.

Every channel

Meta, Google Ads, TikTok, LinkedIn, Microsoft Ads and organic traffic in one report.

From lead to revenue

Combine Perspective with your CRM or payment provider and see revenue per ad.

What the Perspective integration does

Perspective sends every new lead to LeadMetrics. Because the LeadMetrics session is passed along, every lead lands exactly on the right visit – and therefore on the ad, campaign and channel it came from. So you can move budget to the campaigns that actually bring inquiries.

How it works

  1. Connect Perspective

    Connect Perspective to LeadMetrics via webhook and add the tracking script.

  2. Attribute leads

    Every new lead is attributed to its visit and ad automatically.

  3. Optimize campaigns

    See which campaigns bring the most and best leads.

More: Lead tracking & attribution.

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Frequently asked questions

Perspective passes the LeadMetrics session along, so every lead is matched exactly to the visit it came from.

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