.avif)
.svg)
.png)
May 14, 2025
EU ruling: tracking-based advertising
This is some text inside of a div block.
Your All-In-One Solution For Lead & Ad Tracking
.avif)
Developed in Austria
Hosted in Germany
GDPR-Compliant
KI Copilot
.avif)
.avif)
More than 100 marketers and companies use LeadMetrics
Do you know that?
.png)
You're lacking overview
oo many campaigns, too many tabs, overpriced tools – and no clear system that truly gives you an overview.
.png)
You're burning ad budget
Inaccurate tracking, faulty attribution, and outdated data – that's how you burn budget every day on misattributed leads.
.png)
You're wasting time.
Hours spent digging for KPIs and creating manual marketing reports waste valuable time – instead of enabling real optimization.
Our Core features
The most important functions for data-driven marketing
.avif)
One Dashboard — All Metrics
Build your own KPI dashboards with just a few clicks or use our templates.
Customizable dashboards- Custom Widgets
- More than 80 metrics
- More than 15 integrations
One Code — All Insights
One code, full control: Track all events and the entire user journey — without pixel chaos or complicated CAPI setups.
- Easy integration & setup
- Direct event handover to META, Google & Co.
- Bypass cookie banners and ad blockers
- 100% GDPR-compliant
%20Kopie.avif)
Your CRM — Your Data
Finally see which of your ads deliver specific CRM deals, stages and sales for which ROAS. This is the only way you can optimize and scale your lead campaigns based on data.
- Seamless tracking from ad to CRM deal
- Real-time customer updates when there are changes in CRM
- Calculation of deals, stages, revenue & ROAS
- Direct API integration to Hubspot & Close CRM
Feature Demo
.png)
Custom Dashboards
LeadMetrics Conversion API
Funnel Insights & Touchpoints
CRM AdSync
.png)
AI Marketing Copilot
.png)
Marketing Report Builder
Don't Replace. Integrate
Thanks to our integrations, you can connect LeadMetrics directly with your existing processes and monitor and optimize all KPI's in real time.
What Our Users Say
More than 100 marketers and agencies use LeadMetrics every day
As a leadgen agency, we were often faced with the problem that we lost track of our figures, and we also wanted to give our customers more transparency with regard to their lead campaigns. LeadMetrics offered us exactly these features and solved these problems!
Frederic Luhede
FLOW
In order to be able to guarantee good results in hotel recruiting, it is extremely important for us that tracking is accurate. With LeadMetrics' Lead Journey feature, we can see exactly which of our hundreds of creatives are performing well. We can recommend LM to every recruiting agency & marketer!
Michael Drazdansky
Bluedrop GmbH
I have been managing advertising campaigns in our Leadgen/ Recruiting agency for more than 3 years and was finally able to solve the biggest problems with LeadMetrics. Tracking, visibility & reports.
Valentin Zetter
AdOnly GmbH
As a leadgen agency, we were often faced with the problem that we lost track of our figures, and we also wanted to give our customers more transparency with regard to their lead campaigns. LeadMetrics offered us exactly these features and solved these problems!
Frederic Luhede
FLOW
In order to be able to guarantee good results in hotel recruiting, it is extremely important for us that tracking is accurate. With LeadMetrics' Lead Journey feature, we can see exactly which of our hundreds of creatives are performing well. We can recommend LM to every recruiting agency & marketer!
Michael Drazdansky
Bluedrop GmbH
I have been managing advertising campaigns in our Leadgen/ Recruiting agency for more than 3 years and was finally able to solve the biggest problems with LeadMetrics. Tracking, visibility & reports.
Valentin Zetter
AdOnly GmbH
As a leadgen agency, we were often faced with the problem that we lost track of our figures, and we also wanted to give our customers more transparency with regard to their lead campaigns. LeadMetrics offered us exactly these features and solved these problems!
Frederic Luhede
FLOW
In order to be able to guarantee good results in hotel recruiting, it is extremely important for us that tracking is accurate. With LeadMetrics' Lead Journey feature, we can see exactly which of our hundreds of creatives are performing well. We can recommend LM to every recruiting agency & marketer!
Michael Drazdansky
Bluedrop GmbH
I have been managing advertising campaigns in our Leadgen/ Recruiting agency for more than 3 years and was finally able to solve the biggest problems with LeadMetrics. Tracking, visibility & reports.
Valentin Zetter
AdOnly GmbH
As a recruiting agency in the care sector, we collect hundreds of leads every day. With LeadMetrics, we have found a partner who presents our marketing metrics in a comprehensible and clear manner. Thanks to the entire team!
Arnold Abraham
AdCare Solutions
With more than 30 active recruiting customers, we manage a large number of advertising campaigns via META & Co.
Thanks to LeadMetrics, we finally have an overview of all our lead & ad KPI's. We use the software every day - it's hard to imagine it without it!
Thanks to LeadMetrics, we finally have an overview of all our lead & ad KPI's. We use the software every day - it's hard to imagine it without it!
Robin König
Robin König Media GmbH
LeadMetrics is really extremely well thought out and you can tell that the software was developed by agency owners. We use the system daily for our lead campaigns and don't want to miss it anymore.
Leon Scheinecker
AT7 Media GmbH
As a recruiting agency in the care sector, we collect hundreds of leads every day. With LeadMetrics, we have found a partner who presents our marketing metrics in a comprehensible and clear manner. Thanks to the entire team!
Arnold Abraham
AdCare Solutions
With more than 30 active recruiting customers, we manage a large number of advertising campaigns via META & Co.
Thanks to LeadMetrics, we finally have an overview of all our lead & ad KPI's. We use the software every day - it's hard to imagine it without it!
Thanks to LeadMetrics, we finally have an overview of all our lead & ad KPI's. We use the software every day - it's hard to imagine it without it!
Robin König
Robin König Media GmbH
LeadMetrics is really extremely well thought out and you can tell that the software was developed by agency owners. We use the system daily for our lead campaigns and don't want to miss it anymore.
Leon Scheinecker
AT7 Media GmbH
As a recruiting agency in the care sector, we collect hundreds of leads every day. With LeadMetrics, we have found a partner who presents our marketing metrics in a comprehensible and clear manner. Thanks to the entire team!
Arnold Abraham
AdCare Solutions
With more than 30 active recruiting customers, we manage a large number of advertising campaigns via META & Co.
Thanks to LeadMetrics, we finally have an overview of all our lead & ad KPI's. We use the software every day - it's hard to imagine it without it!
Thanks to LeadMetrics, we finally have an overview of all our lead & ad KPI's. We use the software every day - it's hard to imagine it without it!
Robin König
Robin König Media GmbH
LeadMetrics is really extremely well thought out and you can tell that the software was developed by agency owners. We use the system daily for our lead campaigns and don't want to miss it anymore.
Leon Scheinecker
AT7 Media GmbH
We run recruiting campaigns for many retail companies and now finally have an overview of our multi-channel campaigns with LeadMetrics.
Tim Baumgärtner
Marswalk Media GmbH
I've been looking for a software solution like LeadMetrics for a long time. As a beta tester, I was able to accompany the startup from the start and am really fascinated by everything that has happened! We use it daily and are more than satisfied.
Faisal Darwish
Sevarox GmbH
As the leading employer branding & recruiting agency in Switzerland, we depend on accurate tracking and detailed customer reports. LeadMetrics offers us exactly these and many other features, saving our marketing staff an enormous amount of time! Thanks to Alex & Valentin!
Devin Betschart
Brand Aktuell AG
We run recruiting campaigns for many retail companies and now finally have an overview of our multi-channel campaigns with LeadMetrics.
Tim Baumgärtner
Marswalk Media GmbH
I've been looking for a software solution like LeadMetrics for a long time. As a beta tester, I was able to accompany the startup from the start and am really fascinated by everything that has happened! We use it daily and are more than satisfied.
Faisal Darwish
Sevarox GmbH
As the leading employer branding & recruiting agency in Switzerland, we depend on accurate tracking and detailed customer reports. LeadMetrics offers us exactly these and many other features, saving our marketing staff an enormous amount of time! Thanks to Alex & Valentin!
Devin Betschart
Brand Aktuell AG
We run recruiting campaigns for many retail companies and now finally have an overview of our multi-channel campaigns with LeadMetrics.
Tim Baumgärtner
Marswalk Media GmbH
I've been looking for a software solution like LeadMetrics for a long time. As a beta tester, I was able to accompany the startup from the start and am really fascinated by everything that has happened! We use it daily and are more than satisfied.
Faisal Darwish
Sevarox GmbH
As the leading employer branding & recruiting agency in Switzerland, we depend on accurate tracking and detailed customer reports. LeadMetrics offers us exactly these and many other features, saving our marketing staff an enormous amount of time! Thanks to Alex & Valentin!
Devin Betschart
Brand Aktuell AG
Optimize with LeadMetrics
Use LeadMetrics and finally get your marketing KPI's presented clearly and comprehensibly to achieve real results.
100%
better tracking
Thanks to our one-code tracking, we are guaranteed to improve your current tracking situation by 100%
100%
better insights
Your data at a glance and presented in a quick and clear way thanks to our KPI dashboards
100%
better results
Each of our features has just one goal — we want to take your results to the next level!
Would you like to have more insights into your LeadJourney?
.svg)
.avif)
Build yours centralized tracking infrastructure , identify winning ads with precise ad analyses and create individual KPI dashboards — all in a system that gives you full data control and maximum overview.
.svg)
