AI Marketing Copilot
Ask questions about your campaigns and get answers based on your real data – right inside LeadMetrics or through Claude.
Which campaign had the best ROAS in the last 30 days?
Answers from your data
The copilot reads your project's performance live – by channel, campaign, ad group and ad.
Ready to go
Preset prompts like "Optimize campaign" or "30-day KPI report" deliver an analysis in one click.
In Claude too
Connect Claude to LeadMetrics through the MCP server and query your data right there.
Your marketing data, just ask
Dashboards show what happened. The AI Marketing Copilot helps you understand why – and what to do next. It lives right inside your project, knows the date range you're looking at, and answers questions based on your real campaign, tracking and CRM data.
Performance analysis
Breakdowns by channel, campaign, ad group or ad – filtered, sorted and with first- or last-click attribution.
Compare with the previous period
See how your campaigns developed compared with the previous period.
Audience insights
Breakdowns by device, browser, operating system, country, city, source or placement.
Preset prompts
Optimize campaign, next steps, 30-day KPI report or "explain my data" – in one click.
LeadMetrics in Claude – via MCP
With the LeadMetrics MCP server you connect Claude directly to your account. The Model Context Protocol (MCP) is an open standard that lets AI assistants use external tools. So you can query your marketing data in Claude – or let it do work for you:
Query performance
Metrics and performance by channel, campaign, ad group or ad – for any date range.
Projects & metrics
List all projects and see which metrics are available – including custom metrics.
Create projects
Create new projects right from Claude and fetch the tracking code and ad parameters.
Privacy built in
Personal data of your leads is not shared with Claude. Write actions are logged.
Add the connector
Add LeadMetrics as a connector in Claude.
Sign in
Sign in via OAuth or use an API key from your organization settings.
Get started
Ask Claude about your campaigns – the answers come from your LeadMetrics data.
Ready for better tracking?
Frequently asked questions
More features
All featuresLead Tracking & Attribution
One tracking code on your website connects every lead to the ad, campaign and channel it came from – including forms, iframes and funnel builders.
Learn moreConversion API
Send leads, deals and purchases server-side to Meta, Google Ads, TikTok and LinkedIn – so the algorithms optimize for real results instead of form submits.
Learn moreCRM & Revenue Integrations
Connect your CRM, form tools and payment providers to LeadMetrics and see which ads bring not just leads, but deals and revenue.
Learn more